How Crumbl's seasonal menu works
Crumbl doesn't have a separate "seasonal menu." Instead, the weekly lineup leans into whatever holiday or season is coming up. Every Sunday evening a new set of flavors is revealed and sold Monday through Saturday, so a holiday usually gets one or two themed weeks rather than a whole month. The patterns below are what tends to repeat year after year — use them to guess what's coming, and check our spoilers page to confirm.
Season by season: what usually shows up
Valentine's Day (late January – February)
Pink and red everything: strawberry, raspberry, red velvet, chocolate-covered strawberry and frosted sugar cookies. Valentine's week is one of the busiest of the year — pre-order in the app if you want a specific flavor for February 14.
St. Patrick's Day & spring (March – April)
Mint and chocolate-mint flavors in March, then lighter pastel and fruit flavors around Easter, like lemon and berry.
Summer (May – August)
Fruit takes over: key lime, lemonade, berry shortcakes, and chilled cheesecake-style desserts. Summer is also when collab weeks have landed — the Crumbl x Minecraft menu ran August 31–September 5, 2026.
Fall (September – November)
Pumpkin, apple, caramel, cinnamon and maple. Expect pumpkin-something early in the fall and pie-inspired flavors around Thanksgiving.
Halloween (October)
Candy-inspired and "spooky" decorated cookies, often with chocolate, caramel and colorful toppings.
Christmas & winter (December – January)
Peppermint, gingerbread, sugar cookie and hot-cocoa style flavors. December lineups also bring the gift-giving rush, so gift cards and 12-packs sell fast.
Holiday weeks sell out of the most-hyped flavor first. The safest move is a Monday app pre-order; the riskiest is Saturday evening, the last day before the menu changes.
Looking for a specific month's lineup?
Searches like "Crumbl cookies October 2025" or "December menu" are usually people trying to find a flavor they remember. The fastest way: open our all-flavors archive and search the flavor name, then check whether it's come back recently. For this week's lineup, see the current menu; for the coming week, next week's menu.
Holiday hours
Crumbl is closed every Sunday, and most stores close on Thanksgiving, Christmas Day and New Year's Day, with shorter hours on Christmas Eve. Hours are set by each franchisee, so confirm in the app. Full details: Crumbl store hours and holiday schedule.